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Written by Megan Ayala. Last Updated: April 9, 2022
Vitamins and minerals play an important role in the proper functioning of our bodies. The ideal way to get these nutrients is through a rich balanced diet. However, it’s not always possible to get all the vitamins we need from our diets, which is where daily supplements come in.
Vitamins seem to be very popular these days, and for a good reason. And being in the midst of a pandemic where an airborne virus appears to prey on people with weakened immune systems, many of us have started to take notice of our health.
The main problem is that there are so many choices available, and it’s quite difficult to figure out what’s best for us. Which vitamins are we even supposed to take? How often? In what dosage? Well, the answers will differ from person to person, and will often be found by spending a lot of time and energy doing online research, going to your doctor’s office, and sifting through conflicting information. Fortunately, one company is working to change this process for you.
Persona Nutrition is a brand in the online vitamin and supplement industry that focuses on creating personalized lifestyle programs based on nutritional needs the company prides itself in their rather straightforward nutritional evaluations and supplement deliveries.
When we came across Persona Vitamins, we were really intrigued by how they can individualize a regime for you. So, we decided to give it a try. After all, we have already reviewed and taken many multivitamins over the years, and the Persona Vitamins subscription service seemed quite interesting. We’ll be sharing our honest thoughts in this Persona Nutrition review, to hopefully guide you in deciding whether this subscription service is for you.
What is Persona Nutrition?
Table of Contents
Persona Nutrition is a company founded in 2017 by Jason Brown, Prem Thudia, and Tamara Bernadot. Their mission is to deliver better nutrition, with the backing of numerous research studies and the collective expertise of their medical advisory board. They are also members of the Council for Responsible Nutrition (CRN).
Their product, Persona Nutrition, promises three main things to their customers – Personalization, transparency in terms of what goes into the supplements, and care. This is how they put it in their own words: “Backed by science. Driven by results. Personalized for you.” This is the kind of messaging you’ll find on their website.
Their main goal is bringing health and wellness to people all over the world with therapeutic levels of the best vitamins and supplements available. They base all of their recommendations on countless research studies and the expertise of their Medical Advisory Board.
The product itself is made up of a 28-day supply of supplements and vitamins recommended specifically to you based on what they determine as your unique needs through a comprehensive guide. When you become a member, you gain access to their expert nutritionists along with an app that comes with all the tools to help support your new regime. Currently, there’s a selection of over 80 different supplements and vitamins, including vegan options.
Here’s a brief video explaining their service in more detail:
Ready to learn more?
How Does it Work?
When starting out your subscription, you have to take an extensive quiz that essentially assesses your lifestyle, health goals, and current medications. The questions include your top health concerns, as well as options varying from mood to joint support, your weekly alcohol intake, your daily servings of fresh fruits and vegetables, and whether you’ve ever hadhas a genetic health testing.
Every personalized pack will come with a 28-day supply of vitamins and supplements, along with an information card containing all the details about what you receive. This includes the supplement fact sheet, instructions of use, and other relevant health information. Based on the specifics of your health, you will receive between one and three vitamin packs to take each day at specified periods (AM, PM, or Night).
The morning only supplements will essentially deliver a boost of energy without keeping you up in the evening. Plus, you will be able to absorb all of the ingredients as intended, in case the combination of vitamins you’re prescribed could interfere with each other if taken all at once.
To give you an accurate supplement recommendation, Persona Nutrition usually relies on an algorithm specifically created by an advisory board of doctors and nutritionists. The supplements are prescribed on a subscription model, which means that you will receive a new order every 28 days. This is of course unless you choose to opt-out before the next shipping date arrives.
You can cancel or pause your prescription any time, though you need to make changes at least 5 to 7 days before the next processing date to successfully stop an upcoming shipment.
Key Features and Benefits
- Packaging and Presentation
For anyone who’s a sucker for stylish packaging, then Persona will likely impress you. The vitamins package ships in a minimal red and blue box, which is great. The best part is the actual vitamin packs. The vitamins come in small white pouches that are branded with the time of day, your name, what kind of vitamin, and how many are in each pack.
You can flip the box on its side and create a slip that feeds the whole pack. This way, you can grab your daily dosage quite easily each morning. The only drawback here is that the packaging isn’t very sustainable. A significant amount of plastic is used, though it’s understandable as the vitamins need to stay in medical-grade packaging.
In case you can’t remember exactly what each vitamin is supposed to do, the packaging comes with detailed flyers that explain every supplement, their associated health benefits, and where they originate from.
- Careful Sourcing
The quality of the ingredients and the sourcing of dietary supplements is often questionable. Keep in mind that most dietary supplements aren’t overseen by the FDA, which means that they are not regulated and therefore assessed for efficacy and safety before being sold to consumers.
While it’s always wise to check with your doctor before you start any kind of supplement regimen, Persona’s transparency and their evaluation process is quite impressive. They ideally review scientific research on specific supplements and go on to source high-quality ingredients when developing their product formulations.
They also use trademarked ingredients such as Vegan Vitamin D, Curcumin Extract, and Ashwagandha extract in order to not only deliver efficiency with their products, but also enhance the transparency and trust within their product range.
- Phone Screening
Before you submit your assessment, Persona’s nutritionists will review your results diligently to build a personalized vitamin plan for you. There’s a certified nutritionist available to have a chat with you any time and respond to any questions or concerns you might have. They will also be ready to explain the details surrounding your unique set of vitamins.
Your individualized Persona Nutrition program will essentially outline every vitamin you should take every morning, evening, and night. You also have the option of including additional supplements. The program will clearly outline what the nutritionist team thinks is necessary for your health and what would make a great addition (at an extra cost). Persona will then mail you the package immediately.
- Dedicated Medical Advisory Board and Nutritionists
Transparency is part of Persona Nutrition’s company policy. To fulfil the nutritional needs of its customers, the company relies on a medical advisory board as well as a team of nutritionists. At the helm of the board is Michael Roizen, Cleveland Clinic’s chief wellness officer, and Robin West, the Team Physician for the Washington Football Team.
The Persona Nutrition team of medical professionals and nutritionists spent years developing a nutritional assessment algorithm, which is now used to create personalized and specialized nutritional care. It includes 5 trillion different combinations of pure and effective supplements, millions of pages of scientific research, and an analysis of over 1000 potential interactions with prescription drugs to make sure the prescribed supplements don’t interfere with your daily life.
- Persona Mobile App
Persona Nutrition went above and beyond what other supplement companies do by giving their customers access to more information about their vitamin and supplement regimen via a mobile app. The app lets you access your subscription account information, and also gives you a tool to remind you when to take your supplements.
Other helpful features that come with the app include detailed information about your vitamin and nutritional supplements, a platform for communicating with Persona’s nutritionists via call, chat, or email, and a video covering Persona’s product and their impact on your health.
- Backed by Research
The amount of research Persona does behind the scenes is quite impressive. For instance, they refer to a study that demonstrates how their joint support supplement called the UC-II that is made up of collagen/cartilage is more effective than chondroitin/glucosamine, which is the generic recommendation normally given for joint pain.
We toyed around with different answers on their questionnaires to get a feel of what they have to offer. If you wanted to improve your mood, for instance, Persona will recommend a supplement with probiotic strains, alongside their foundational probiotic supplements, which have been shown to be very helpful with mood.
Of course, it’s up to you to decide your budget which of the supplements suggested are worth investing in. Still, Persona helps make the process much easier for you as you can easily remove a recommendation with just a click of a button.
Taking the Persona Supplement Test
For Persona Nutrition to create an individualized plan for you, you need to first fill out a short yet detailed quiz to establish your bodily needs. You will be asked general questions like your weight, height, and diet, along with more specific questions on mood, stress levels, and what kind of outcomes you intend to achieve with the program. You could choose to match your answers with genetic testing, which is ideal if you’ve already signed up for services like 23andMe or Ancestry.
Before you finish up the quiz, you will be asked to input any medications that you take regularly, which is meant to minimize the risk of drug interaction. Your answers will then be reviewed by Persona’s medical advisory board. Don’t worry, it doesn’t take too much time.
Once the assessment is complete, you will be given a list of recommended supplements and vitamins, along with detailed descriptions about their benefits, when you should take them, and the total price of the overall package. You also get the option to choose extra supplements that complement your current medications.
Who Should Consider Persona Nutrition Service?
When conducting our review, we discovered that almost anybody can benefit from subscribing to Persona’s Supplement delivery service. The reasons could vary from trying to lead a healthier lifestyle to fulfilling one prescribed doctoral needs. The vitamins are meant for all kinds of users, including athletes, pregnant women, people who have trouble sleeping, weight and mood issues, etc.
Still, you should consider subscribing to their service if you:
- Want to optimize your health
- Have specific health issues you’re looking to address
- Are new to supplements
- Want the convenience of a personalized and complete supplement stack
- Can afford paying a few hundred dollars per month for supplements
- Have been taking supplements for some time now and you aren’t satisfied with the results
How Does their Subscription Work?
As mentioned earlier, the Persona Nutrition plan usually starts with filling out an assessment quiz on diet, lifestyle, and personal needs. You also input your email address and password to create a Persona Nutrition account. From the account dashboard, you can add and remove medications, see your invoices and price packs, and even change the shipping date, or cancel/pause your subscription.
The supplements will be delivered to your address every 28 days. The subscription is free of charge, and you will only be charged on the price of the supplements. You can choose which program closely matches your needs. For example, you can get a personalized plan to help deal with stress, enhance your athletic activities, or boost your prenatal health.
The Persona Plan will provide the recommended supplements for each lifestyle category. On the official website, each lifestyle category will provide ways in which the vitamins are beneficial, and will feature an FAQ section on how you can lead a healthy lifestyle with them.
Here are a few vitamins recommended per lifestyle category.
- Fitness: Fermented ginseng, MSM, COQ10, and Astaxanthin
- Prenatal: Vitamin K2, Vitamin D, Folate, Vitamin B6, zinc, Folate, copper, iron, ginger, pantothenic acid, riboflavin, and thiamin
- Stress and Anxiety: Vegan DHA, herbal rest formula, and Ashwagandha
- Bariatric: Calcium citrate, bariatric multivitamin, probiotic defense, iron with vitamin C, and vitamin K2
- Sleep: herbal rest and melatonin
- Weight Support: Ashwagandha and appetite support pills
- Energy: Vitamin B12, green tea extract, and cordyceps
- Healthy Aging: Vitamin D, foundational multivitamin, calcium magnesium, COQ10, daily probiotic, Omega 3, and DHA with vitamin D
- Immune Defense: Vitamin C with bioflavonoids, daily probiotic, vitamin D, vitamin B12, and quercetin plus
- Detox: antioxidants, liver support pills, and ashwagandha
- Digestion: digestive enzymes, daily probiotic, and ginger extract
How Much Does it Cost per Month?
Since Persona Nutrition will make a supplements plan based on the customer’s unique needs obtained from the assessment, each plan and its pricing will depend on a person’s profile. You may get a prescription of certain supplements, which will affect the total cost of the vitamin package.
It will also largely depend on what your personal recommendations are, and there isn’t a blanket fee for your packs. As such, if budget is a major concern for you, you can connect with one of the nutritionists and they will gladly customize a package for you to suit your health needs and your budget, you also won’t have to keep all of the suggestions, and you can just keep the ones that are most important to you.
Keep in mind that there are often discounts and promotional offers from Persona Nutrition. At the time of writing, you can save 30% on your first two orders. When you refer a friend to the brand, you will get $25 per referral.
*Prices current at the time of publication – see current pricing details at Persona website.
Is it Worth It?
The road to health and wellness should never be confusing. It’s quite easy to get overwhelmed when it comes to deciding what nutrients and vitamins are beneficial to your lifestyle, not to mention the complexity that surrounds how much you should actually take.
The good thing about Persona Nutrition is that it does all the thinking for you to help get the complexity out of your way. Once you fill out the assessment quiz, you get what you need to stay healthy and thrive. The company understands that everyone’s body operates differently, and there’s no such thing as one-size-fits-all when it comes to nutrition.
We liked how transparent Persona Nutrition is. Each supplement they recommend is backed with detailed information about it and its benefits, and what kinds of people should take them. In addition, their open access to nutritionists and medical professionals, coupled with the quick delivery process makes Persona Nutrition efficient, accessible, and trustworthy.
This gives the brand great credibility in our view, and we think it’s worth it.
Are They FDA Approved?
Dietary supplements aren’t overseen by the FDA. However, Persona Nutrition claims that all of their supplements are manufactured in state of the art facilities in the United States, using FDA Good Manufacturing Practices. The supplements are also taken through extensive quality control checks and testing at each level of production to make sure that customers receive what they are promised.
The Scientific and Medical Advisory Board at Persona Nutrition is composed of certified and licensed healthcare professionals, each with 30+ years of experience. They are tasked with providing input on the nutritional and medical properties of the supplements, evaluating published research, and making recommendations on the brand’s services.
Meanwhile, all of the products are well tested through a third-party service for strength, identity, and composition to guarantee the purity and quality of every ingredient. They are also tested again to verify their bioavailability, which ensures that the active ingredients are effective yet gentle enough for daily intake.
Is Their Service Legit?
On Trustpilot and Facebook, Persona Nutrition has a rating of 4.3 out of 5 stars. Many users left positive comments with regards to the Persona’s overall service and the individualized nutrition plan, which they claim fits their needs and lifestyle.
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Many customers detailed how they appreciated the variety of packs, not to mention how they experienced positive changes in their health from taking the nutritional supplements. This goes a long way in showing how legit persona’s service really is.
On the downside, some customers seemed to have issues with the subscription part of Persona. Most complaints were about being billed when they thought they had cancelled the service. However, we found out that a representative from Person responded to those complaints in a positive way, which is great customer service.
Persona Nutrition believes that good nutrition shouldn’t be restricted by borders. As such, it offers shipping to most areas of the world, including North America, South America, Asia, Europe, Middle East, and Africa.
In the U.S., you can expect your package to be delivered within 3 to 5 business days. International orders take 5 to 10 business days.
Summary: Should You Sign up?
We are big fans of the personalized vitamin pack plans, and this is mainly after using Persona’s service. The service is really convenient, and it makes it easy and simple to remember to take your vitamins at the right time.
We were a bit surprised by how many vitamins and supplements were recommended after signing up and completing the assessment, but after trying them out for a while, it’s quite clear how they can have a positive impact on a person’s overall health and wellness.
It’s worth mentioning that one of the main potential drawbacks with Persona Nutrition is the pricing. However, when you actually do the math, you’ll find that it’s significantly less expensive to get your vitamins this way compared to purchasing individual bottles.
We also feel confident that Persona Nutrition Supplements are of high quality, especially when compared to random supplements such as those bought off of Amazon. We also liked the great customer service, which boosted our trust and confidence with their products.
Thinking of trying out Persona Nutrition vitamin subscription service? Right now is a great time to join: